Hudson Case Study

How Hudson Turned Their Retail Associates into a Talented Team of Product Experts and Customer Service Stars

In 1987, Hudson opened its first Hudson News in LaGuardia Airport. Today, the company is the leading travel retailer, with over 1,000 newsstands, cafes, specialty and duty free shops across North America.

Hudson needed a way to unify information and establish peer-to-peer communication for frontline retail associates. Leaders also wanted to share product knowledge so frontline workers could resolve issues quickly and deliver superior customer service.

Beekeeper helps the company share product knowledge and product launch information, enabling employees to access information when they need it. Beekeeper creates a fully connected workforce that’s reachable in real-time at Hudson. And that’s never been more important than now, as the company recovers from the impact of the COVID-19 pandemic.

Download the full case study to discover how Hudson celebrates every success and shares information company-wide for a unified, engaged workforce, even during the most trying of times.

You’ll also learn how Hudson:

  • Created a single point of contact for every employee at every level of the organization
  • Communicates with employees from 70 different nationalities in their preferred language
  • Accelerated the roll-out of self-checkout stations across the country during the pandemic
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“We have leveraged Beekeeper to celebrate the return of our employees to work, the opening of many new stores, and that we continued to build even throughout the pandemic. It’s been an extraordinary journey since that pilot in 2018.”

Dan Fordyce, Regional Vice President of Operations