Playbook

How to prepare your frontline for major events

Big events bring big expectations, and frontline teams feel the pressure first. When crowds surge, the attendee experience comes down to one thing: how prepared your frontline is.

This playbook breaks down exactly how to get your frontline teams event-ready — and how tools like Beekeeper can help you deliver smooth, consistent event-day experiences.

Get the playbook — complete with worksheets and templates — to get your frontline ready for whatever the big day brings.

Inside, you’ll discover:

  • A readiness roadmap from 6-12 months out through event week
  • How to build a real-time frontline communication command center
  • Ways to keep operations running smoothly, even as conditions shift
  • Practical strategies to onboard, engage, and retain seasonal staff