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“Reach your mobile employees” – Interview with Dr. Cristian Grossmann (CEO, Beekeeper) for Persorama magazine (in German)

Top-down approach was the only way how companies used to communicate with their employees. Nowadays the things have changed with employees taking the lead. Mobile technologies play an important role in that. What does it mean for internal communication? Persorama talked about this with the CEO of Beekeeper, Dr. Cristian Grossmann.

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Find more interesting articles on internal communication on the Persorama’s site.